{"id":164213,"date":"2020-07-06T12:00:32","date_gmt":"2020-07-06T11:00:32","guid":{"rendered":"https:\/\/www.transcend.org\/tms\/?p=164213"},"modified":"2020-07-05T04:54:03","modified_gmt":"2020-07-05T03:54:03","slug":"how-technology-literally-changes-our-brains","status":"publish","type":"post","link":"https:\/\/www.transcend.org\/tms\/2020\/07\/how-technology-literally-changes-our-brains\/","title":{"rendered":"How Technology Literally Changes Our Brains"},"content":{"rendered":"<p style=\"text-align: center;\"><em>On Deep Reading and Digital Thinking<\/em><\/p>\n<div id=\"attachment_136974\" style=\"width: 410px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.transcend.org\/tms\/wp-content\/uploads\/2019\/07\/facebook-thumbsdown-negative.jpg\" ><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-136974\" class=\"wp-image-136974\" src=\"https:\/\/www.transcend.org\/tms\/wp-content\/uploads\/2019\/07\/facebook-thumbsdown-negative-1024x512.jpg\" alt=\"\" width=\"400\" height=\"200\" srcset=\"https:\/\/www.transcend.org\/tms\/wp-content\/uploads\/2019\/07\/facebook-thumbsdown-negative-1024x512.jpg 1024w, https:\/\/www.transcend.org\/tms\/wp-content\/uploads\/2019\/07\/facebook-thumbsdown-negative-300x150.jpg 300w, https:\/\/www.transcend.org\/tms\/wp-content\/uploads\/2019\/07\/facebook-thumbsdown-negative-768x384.jpg 768w, https:\/\/www.transcend.org\/tms\/wp-content\/uploads\/2019\/07\/facebook-thumbsdown-negative.jpg 1360w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/><\/a><p id=\"caption-attachment-136974\" class=\"wp-caption-text\">Project Syndicate<\/p><\/div>\n<p><em>1 Jul 2020 &#8211; <\/em>In 1964, the Canadian philosopher Marshall McLuhan published his opus <a href=\"https:\/\/www.amazon.com\/dp\/1584230738\/\"  target=\"_blank\" rel=\"sponsored nofollow noopener noreferrer\"><em>Understanding Media: The Extensions of Man<\/em><\/a>. In it he writes, \u201cIn the long run, a medium\u2019s content matters less than the medium itself in influencing how we think and act.\u201d Or, put more simply: \u201cMedia work their magic, or their mischief, on the nervous system itself.\u201d<\/p>\n<p id=\"LmEheL\">This idea that the media technologies we rely on reshape us on a fundamental, cognitive level sits at the center of Nicholas Carr\u2019s 2010 book <a href=\"https:\/\/www.amazon.com\/Shallows-What-Internet-Doing-Brains\/dp\/0393357821\/\"  target=\"_blank\" rel=\"sponsored nofollow noopener noreferrer\"><em>The Shallows: What the Internet Is Doing to Our Brains<\/em><\/a>. A world defined by oral traditions is more social, unstructured, and multisensory; a world defined by the written word is more individualistic, disciplined, and hypervisual. A world defined by texting, scrolling, and social feedback is addicted to stimulus, constantly forming and affirming expressions of identity, accustomed to waves of information.<\/p>\n<p id=\"VlTk1v\">Back in 2010, Carr argued that the internet was changing how we thought, and not necessarily for the better. \u201cMy brain, I realized, wasn\u2019t just drifting,\u201d he wrote in <em>The Shallows<\/em>. \u201cIt was hungry. It was demanding to be fed the same way the net fed it \u2014 and the more it was fed, the hungrier it became.\u201d His book, a finalist for the Pulitzer that year, was dismissed by many, including me. Ten years on, I regret that dismissal. Reading it now, <em>The Shallows<\/em> is outrageously prescient, offering a framework and language for ideas and experiences I\u2019ve been struggling to define for a decade.<\/p>\n<p id=\"kiWvh4\">Carr saw where we were going, and now I wanted to ask him where we are. In this conversation on <a target=\"_blank\" href=\"https:\/\/www.vox.com\/ezra-klein-show-podcast\" ><em>The Ezra Klein Show<\/em><\/a>, Carr and I discuss how speaking, reading, and now the internet have each changed our brains in different ways, why \u201cpaying attention\u201d doesn\u2019t come naturally to us, why we\u2019re still reading Marshall McLuhan, how human memory actually works, why having your phone in sight makes you less creative, what separates \u201cdeep reading\u201d from simply reading, why deep reading is getting harder, why building connections is more important than absorbing information, the benefits to collapsing the world into a connected digital community, and much more.<\/p>\n<p id=\"HS1OPs\">The point of this conversation is not that the internet is bad, nor that it is good. It\u2019s that it is changing us, just as every medium before it has. We need to see those changes clearly in order to take control of them ourselves.<\/p>\n<p id=\"Qkxrl0\">An edited excerpt from our conversation follows. The full conversation can be heard on <a target=\"_blank\" href=\"https:\/\/podcasts.apple.com\/us\/podcast\/nicholas-carr-on-deep-reading-and-digital-thinking\/id1081584611?i=1000480085743\" ><em>The Ezra Klein Show<\/em><\/a>.<\/p>\n<div id=\"MvHld4\"><iframe src=\"https:\/\/open.spotify.com\/embed-podcast\/episode\/45U6fPgzAxJ6hVyP1Ifhk3\" allowfullscreen=\"allowfullscreen\" data-mce-fragment=\"1\"><\/iframe><\/div>\n<h4 id=\"k7F056\">Ezra Klein<\/h4>\n<p id=\"OLHl81\">I want to start where you start in the book, with Marshall McLuhan. One of his ideas is that, in the long run, content matters less than the medium itself in influencing how we think and act. What does that mean?<\/p>\n<h4 id=\"1N1DU0\">Nick Carr<\/h4>\n<p id=\"p7CN5Z\">McLuhan believed that when a new communication tool arrives, everybody focuses on the content that comes through it. And that\u2019s natural. When radio was invented, people were interested in radio programs. When TV came along, they were interested in TV shows. When you had a telephone in your house, you were interested in the conversation you were having.<\/p>\n<p id=\"Kzyqz9\">But what McLuhan believed is that the communication technology itself shapes the way we perceive things and the way we communicate in ways that we\u2019re pretty much oblivious to because we\u2019re so focused on the information coming through the medium.<\/p>\n<p id=\"JY0fFX\">In the long run, he thought the technology\u2019s way of shaping the way we think ultimately had a much greater effect on us and in our lives than did the content flowing through the medium, whether it was television or the internet or whatever.<\/p>\n<h4 id=\"f7RldS\">Ezra Klein<\/h4>\n<p id=\"bukRFg\">Can you give me an example of how previous technologies changed us?<\/p>\n<h4 id=\"U7cjGY\">Nick Carr<\/h4>\n<p id=\"F7FlsK\">I\u2019ll start with the printing press. The arrival of the medium of printed text meant that we could sit down and read. For McLuhan, this was the big revolution because you can only read by yourself \u2014 it\u2019s not a group activity. So when people started to read and literacy became more and more widespread, people removed themselves from the social world that they spent most of their time in. He believed this made us much more individualistic. We began to define ourselves as individuals, as people who had this particular mix of knowledge that we got from books and newspapers and so forth.<\/p>\n<p id=\"gQOgBP\">And he also went further than that. He thought that the printed page gave our visual sense, our sense of sight, dominance over all the other senses. And as a result, he believed that we became not only more individualistic, but we became more alienated from other people and the world itself because we no longer paid as much attention to our tactile sense and our sense of smell and so forth.<\/p>\n<p id=\"qawenp\">Up until the more recent arrival of electronic media, radio and television, the dominant medium was the printed page, which imposed on us a particular way of seeing and thinking. And that was very individualized and very fragmented.<\/p>\n<h4 id=\"KElRJT\">Ezra Klein<\/h4>\n<p id=\"v5wD5f\">A move you make in the book, which seems important here, is that these new technologies don\u2019t just change us by changing our habits, they actually change our brains. You write at one point, \u201cThe brain of the book reader was more than a literate brain. It was a literary brain.\u201d Do you want to talk a bit about that process, and why people should see it as relevant here?<\/p>\n<h4 id=\"3AoZAx\">Nick Carr<\/h4>\n<p id=\"98bSNr\">As I read McLuhan and read other media theorists, I certainly came to agree with them that something deep happens when we adapt ourselves to a new means of communication. So that raised a question: How does that work? What\u2019s going on inside of our skulls that allows these kind of changes to happen?<\/p>\n<p id=\"EEhwEj\">That led me to recent discoveries over the last 40 years about what\u2019s called neuroplasticity, the incredible malleability of our brains. Our brains are constantly adapting to our environment, and when there\u2019s a change in the environment, there\u2019s a change in the way we think. It\u2019s a biological change, not just a change of habit.<\/p>\n<p id=\"YOUD30\">When we adapt to a new medium \u2014 whether printed page or television or, more recently, the internet and social media and so forth \u2014 more and more neurons get recruited to the particular brain processes that you\u2019re using more often thanks to the different information technologies. But ways of thinking that aren\u2019t encouraged by the technology \u2014 we begin to lose those abilities.<\/p>\n<p id=\"MlxQ5a\">That\u2019s analogous to our muscles. If you exercise a certain muscle, that muscle gets stronger. If you don\u2019t exercise another one, it atrophies. Something similar seems to happen within our brains.<\/p>\n<h4 id=\"O7TiHS\">Ezra Klein<\/h4>\n<p id=\"vNVKGx\">Can you give me an example from the pre-internet era? When you compare somebody living in an oral culture with somebody living in a written culture, what facilities would have strengthened and what would have weakened? What would have changed?<\/p>\n<h4 id=\"BaAzEa\">Nick Carr<\/h4>\n<p id=\"mdloze\">One thing that changed pretty dramatically is that the visual cortex, the part of our brain that processes our vision, became dedicated to deciphering text. When a child learns to read, at first it\u2019s very slow and halting. They have to actually identify each letter and kind of sound it out in their brain and then put the letters together to form a word, figure out how to say the word, and then figure out what that word means.<\/p>\n<p id=\"J6bDzJ\">As we practice that, more and more neurons get dedicated to reading. Eventually, you no longer have to decipher a particular letter or even a particular word because our brains represent those letters and words \u2014 it\u2019s automatic. So we got all the benefits that come with being good readers, whether it\u2019s the value of losing yourself in a novel or the value of gaining complex information from some sophisticated nonfiction book.<\/p>\n<p id=\"UBSMw2\">But we also lost something. One thing we lost is a lot of our visual acuity in reading nature and reading the world. If you look at older cultures that aren\u2019t text-based, you see incredible abilities to, for instance, navigate by all sorts of natural signs. This acuity in reading the world, which also requires a lot of the visual cortex, we lost some of that simply because we had to reprogram our brain to become good readers.<\/p>\n<h4 id=\"dB712k\">Ezra Klein<\/h4>\n<p id=\"nSjZ1d\">Let\u2019s talk about what the internet does to our brains. But I want to make a confession first, which is that when this book came out 10 years ago, I was very resistant to it. I felt like the internet was making me so much smarter, so how dare this guy come along and tell me that I\u2019m in the shallows?<\/p>\n<p id=\"4cJHBc\">It\u2019s funny because 10 years later, everything has just become faster and faster and faster, and my experience of what the internet is doing to me changed. I went from feeling able to contain it to totally overwhelmed by it.<\/p>\n<p id=\"z4wi6x\">I\u2019d love to hear first what you felt the internet was doing to our brains back in 2010, and then how you feel it has changed in the ensuing decade.<\/p>\n<h4 id=\"XK3vx5\">Nick Carr<\/h4>\n<p id=\"CBoSer\">It\u2019s good to set the stage by thinking back to 2010. Our main way of being online back then was through computers. The iPhone had come out, but smartphones hadn\u2019t taken over yet. Social media was around, but it was still on the periphery. People used it, but they weren\u2019t living their lives through social media. So it was a very different technological world than today.<\/p>\n<p id=\"6DK8vF\">Yet back then the evidence already was strongly suggesting that the internet was a very powerful way to access lots of information very quickly. We were all concentrating on that great new bounty of information: the more information, the better \u2014 the faster it comes to me, the better.<\/p>\n<p id=\"MVerSo\">What we lost sight of was how we actually take that information into our mind. There\u2019s all sorts of very good evidence that if you\u2019re distracted \u2014 if your attention is shifting very quickly \u2014 you can gather lots of information in a very swift fashion, but you\u2019re not going to assemble it very well into knowledge. It\u2019s going to just remain bits of information. You\u2019re not going to develop a rich store of personal knowledge, which is all about connections and associations.<\/p>\n<p id=\"ytNS9H\">I think it was quite clear even back then that we were making this big tradeoff between getting lots and lots of information very, very quickly and developing a rich base of knowledge. What was lost was not only the ability to engage in deep reading and attentive thought and contemplation, but also when we come across new information, the ability to bring it into our mind and put it into a broader context. That takes time. That takes attention. That takes focus.<\/p>\n<p id=\"owCEhN\">The fundamental argument of <em>The Shallows <\/em>was that we were making this tradeoff. What I worried about then, and what I still worry about, is whether that tradeoff is worth it \u2014 are we losing more than we ultimately gain?<\/p>\n<p id=\"UPYCY9\">What\u2019s happened since then? On one level, I think it\u2019s magnified all of my concerns. Over the last 10 years, the smartphone took over as the dominant form of the computer. Unlike a laptop, the smartphone is always on. It\u2019s always with us. We can access it almost instantaneously. People walk around with it in their hands. So this constant distraction that I documented with laptops and desktops is now much more dominant. It goes on all the time.<\/p>\n<p id=\"kOWHsr\">Also social media exploded and became one of, if not the main, things people do with computers. And the way social media distributes information, the way it gives particular value or particular emphasis to very emotional information and simplified, kind of strong messages, I think all of this has made the problems I tried to delineate more intense in kind of [a] deeper set within society.<\/p>\n<p id=\"fAGi2h\">What has also become clearer and clearer in the last 10 years is that now there\u2019s also a big social effect of the technology. On the one hand, all the distractions that we had 10 years ago have proliferated, but also the way we make sense of things socially has changed dramatically as social media has essentially taken over media.<\/p>\n<p>________________________________________<\/p>\n<p class=\"c-user-card__bio\" style=\"padding-left: 40px;\"><em>Ezra Klein is the editor-at-large and founder of<\/em> Vox. <em>Before that, he was columnist and editor at the<\/em> Washington Post, <em>a policy analyst at<\/em> MSNBC,<em> and a contributor to<\/em> Bloomberg. <em>He\u2019s written for the<\/em> New Yorker <em>and the<\/em> New York Review of Books, <em>and appeared on<\/em> Face the Nation, Real Time with Bill Maher, The McLaughlin Report, The Daily Show, <em>and many more<\/em>.<\/p>\n<p><a target=\"_blank\" href=\"https:\/\/www.vox.com\/podcasts\/2020\/7\/1\/21308153\/the-ezra-klein-show-the-shallows-twitter-facebook-attention-deep-reading-thinking\" >Go to Original &#8211; vox.com<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>On Deep Reading and Digital Thinking &#8211; \u201cIn the long run, a medium\u2019s content matters less than the medium itself in influencing how we think and act. Or, put more simply: Media work their magic, or their mischief, on the nervous system itself.\u201d &#8212; Marshall McLuhan<\/p>\n","protected":false},"author":4,"featured_media":136974,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[216],"tags":[1009,1082,269,1282,234,281,1102,1006,461,1112],"class_list":["post-164213","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technology","tag-big-tech","tag-cellphones","tag-communication","tag-internet","tag-media","tag-psychology","tag-public-health","tag-social-media","tag-technology","tag-telecommunication"],"_links":{"self":[{"href":"https:\/\/www.transcend.org\/tms\/wp-json\/wp\/v2\/posts\/164213","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.transcend.org\/tms\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.transcend.org\/tms\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.transcend.org\/tms\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.transcend.org\/tms\/wp-json\/wp\/v2\/comments?post=164213"}],"version-history":[{"count":0,"href":"https:\/\/www.transcend.org\/tms\/wp-json\/wp\/v2\/posts\/164213\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.transcend.org\/tms\/wp-json\/wp\/v2\/media\/136974"}],"wp:attachment":[{"href":"https:\/\/www.transcend.org\/tms\/wp-json\/wp\/v2\/media?parent=164213"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.transcend.org\/tms\/wp-json\/wp\/v2\/categories?post=164213"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.transcend.org\/tms\/wp-json\/wp\/v2\/tags?post=164213"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}