{"id":253736,"date":"2024-02-05T12:00:54","date_gmt":"2024-02-05T12:00:54","guid":{"rendered":"https:\/\/www.transcend.org\/tms\/?p=253736"},"modified":"2024-02-03T04:31:21","modified_gmt":"2024-02-03T04:31:21","slug":"act-now-against-these-companies-profiting-from-the-genocide-of-the-palestinian-people","status":"publish","type":"post","link":"https:\/\/www.transcend.org\/tms\/2024\/02\/act-now-against-these-companies-profiting-from-the-genocide-of-the-palestinian-people\/","title":{"rendered":"Act Now Against These Companies Profiting from the Genocide of the Palestinian People"},"content":{"rendered":"

\"\"<\/a><\/p>\n

Below is a detailed guide to our targeted consumer boycotts, divestment and pressure campaigns. Help us spread the word to maximize our impact!<\/em><\/p><\/blockquote>\n

The Palestinian BDS National Committee (BNC),<\/strong> the largest coalition in Palestinian society that is leading the global Boycott, Divestment and Sanctions (BDS<\/a>) movement, <\/strong>salutes activists, organizations and institutions worldwide that have expressed meaningful solidarity with our urgent struggle to stop Israel\u2019s unfolding genocide<\/a> in Gaza by escalating boycott and divestment campaigns. The spreading boycotts of complicit Israeli and multinational corporations can be effective if done strategically.<\/p>\n

Ending all state, corporate and institutional complicity with Israel\u2019s genocidal regime is more urgent than ever. Our lives and livelihoods literally depend on it.<\/p>\n

Targeted Boycotts vs. Non-Targeted Boycotts:<\/strong><\/p>\n

People of conscience around the world are rightfully shattered, enraged, and sometimes feeling powerless about Israel\u2019s #GazaGenocide. Many feel compelled to boycott any and all products and services of companies tied in any way to Israel. The proliferation of extensive \u201cboycott lists\u201d on social media is a result of this. The question is how to make boycotts effective and actually have an impact in holding corporations accountable for their complicity in the suffering of Palestinians?<\/p>\n

The BDS movement uses the historically successful method of targeted boycotts<\/strong> inspired by the South African anti-apartheid movement, the US Civil Rights movement, the Indian anti-colonial struggle, among others worldwide.<\/p>\n

We must strategically focus on a relatively smaller number<\/strong> of carefully selected companies<\/a> and products for maximum impact. We need to target companies that play a clear and direct role in Israel\u2019s crimes and where there is real potential for winning,<\/strong> as was the case with, among others, G4S, Veolia, Orange, Ben & Jerry\u2019s and Pillsbury. Compelling large, complicit companies, through strategic and context-sensitive boycott and divestment campaigns, to end their complicity in Israeli apartheid and war crimes against Palestinians sends a very powerful message to hundreds of other complicit companies that \u201cyour time will come, so get out before it\u2019s too late!\u201d<\/p>\n

Many of the prohibitively long lists going viral on social media do the exact opposite of this strategic and impactful approach. They include hundreds of companies, many without credible evidence of their connection to Israel\u2019s regime of oppression against Palestinians. Many do not have clear demands to the companies as to what we expect them to do to end the boycott, making them ineffective.<\/strong><\/p>\n

That being said, all peaceful popular efforts, including boycott and divestment, to hold all genuinely complicit corporations (and institutions) accountable for supporting Israel\u2019s grave violations of Palestinian rights are justified and called for. It is perfectly legitimate, for instance, to boycott companies whose Israeli branch or franchisee has supported Israel\u2019s unfolding genocide in Gaza, some of which we mention below in the grassroots organic boycott targets section.<\/p>\n

Also, a company or product may make perfect sense as a boycott target in one context or city but not another. This context-sensitivity is a key operational principle of our movement. Regardless, we all have limited human capacity, so we\u2019d better use it in the most effective way to achieve meaningful, sustainable results that can truly contribute to Palestinian liberation. We therefore call on our supporters to strengthen our targeted campaigns and boycott the complicit companies named on our website<\/a> to maximize our collective impact.<\/p>\n

As an intersectional movement that connects Palestinian liberation with racial, indigenous, social, gender and climate justice struggles, we also recommend boycotting companies that are involved in oppressing other communities as well. We also recommend adopting a universal human rights investment screen<\/a>, to prevent investments in all companies complicit in human rights violations.<\/p>\n

For more information on the selection criteria for new campaigns used by the BDS movement click here.<\/a> The following are the current top priority boycott targets of the global BDS movement.<\/p>\n

We have split these targets into four sections:<\/strong><\/p>\n

1. Consumer boycott targets<\/strong> – The BDS movement calls for a complete boycott of these brands carefully selected due to the company’s proven record of complicity in Israeli apartheid.<\/p>\n

2. Divestment and exclusion targets<\/strong> – The BDS movement works to pressure governments, institutions, investment funds, city councils, etc. to exclude from procurement contracts and investments and to divest from, as the case may be, as many complicit companies as practical, especially arms companies and banks. We rely on the following authoritative sources:<\/p>\n