{"id":67317,"date":"2015-12-07T12:00:36","date_gmt":"2015-12-07T12:00:36","guid":{"rendered":"https:\/\/www.transcend.org\/tms\/?p=67317"},"modified":"2015-12-07T10:54:36","modified_gmt":"2015-12-07T10:54:36","slug":"fake-ads-mocking-corporate-sponsors-of-the-cop21-climate-talks-pop-up-in-paris","status":"publish","type":"post","link":"https:\/\/www.transcend.org\/tms\/2015\/12\/fake-ads-mocking-corporate-sponsors-of-the-cop21-climate-talks-pop-up-in-paris\/","title":{"rendered":"Fake Ads Mocking Corporate Sponsors of the COP21 Climate Talks Pop Up in Paris"},"content":{"rendered":"

‘Brandalism’ group covers Paris in satirical outdoor ads for the climate summit’s corporate sponsors.<\/em><\/p>\n

\"Corporate<\/a>

Corporate sponsors of the COP21 climate talks in Paris were greeted with hundreds of biting satirical ads for their own brands when they arrived in Paris this week, courtesy of the activist group Brandalism. (Brandalism\/Listen04)<\/p><\/div>\n

2 Dec 2015 – <\/em>World leaders are gathered in Paris this\u00a0week for the UN’s much-hyped\u00a0COP21 climate change conference<\/a>,\u00a0where it is hoped that\u00a0over the\u00a0next\u00a012 days they’ll reach a binding\u00a0agreement to reduce\u00a0carbon\u00a0emissions around the globe.<\/p>\n

It’s a heavy responsibility\u00a0that will likely keep delegates busy with negotiations,\u00a0symposiums<\/a>\u00a0and press conferences until the summit is over.<\/p>\n

Should they\u00a0get a chance to step outside, however, attendees\u00a0may notice an unusual number of ads for the summit’s corporate sponsors around Paris.<\/p>\n

This is not by chance \u2014 nor was it done with the approval of those\u00a0corporate sponsors.<\/p>\n

\"(Brandalism\/Revolt<\/a>

(Brandalism\/Revolt Design)<\/p><\/div>\n

Approximately\u00a0600 outdoor advertising sites in the city\u00a0have been covered with satirical\u00a0posters bearing the names and logos of COP21 sponsors<\/a> like AirFrance,\u00a0Dow Chemical and\u00a0GDF Suez.<\/p>\n

“We’re sorry we got caught,” reads one\u00a0fake ad for Volkswagen, referring to the company’s recent\u00a0diesel\u00a0emissions\u00a0scandal<\/a> (which Volkswagen rolled out an\u00a0apology campaign<\/a> for in Canada this week.)<\/p>\n

\"(Brandalism\/Barnbrook)\"<\/a>

(Brandalism\/Barnbrook)<\/p><\/div>\n

Others take aim at similarly scandal-plagued\u00a0big oil companies like\u00a0Shell<\/a>, Total<\/a> and Exxon Mobile<\/a>, which was accused earlier this year\u00a0of\u00a0deceiving\u00a0investors about its research into the effects of fossil fuels on\u00a0climate change.<\/p>\n

\"(Brandalism\/Monstfur<\/a>

(Brandalism\/Monstfur & Simpson)<\/p><\/div>\n

\"(Brandalism\/Barnbrook)\"<\/a>

(Brandalism\/Barnbrook)<\/p><\/div>\n

\"(Brandalism\/Not<\/a>

(Brandalism\/Not An Alternative)<\/p><\/div>\n

The outdoor advertising space itself is also owned by COP21 sponsor JC Decaux,\u00a0the world’s largest outdoor advertising firm,\u00a0according to the company<\/a>.<\/p>\n

Images of these parody ads\u00a0were published in an online gallery<\/a> early this week by\u00a0the British anti-advertising collective Brandalism, which has taken credit for the installations.<\/p>\n

According to a news release<\/a> from the group, more than “80 renowned artists from\u00a019 countries across the\u00a0world”\u00a0\u2014 some<\/a> of<\/a> them<\/a> quite high-profile \u2014\u00a0participated in creating spoof ads for\u00a0the project.<\/p>\n

“Amidst the French state of emergency banning all public gatherings\u00a0following the terrorist attacks on 13 November in Paris,\u00a0the\u00a0‘Brandalism’ project has worked with Parisians to insert unauthorized artworks across the city that aim to highlight the links between advertising, consumerism, fossil fuel dependency and climate change,” the release reads.<\/p>\n

“By sponsoring the climate talks, major\u00a0polluters such as Air France and GDF-Suez-Engie can promote themselves\u00a0as part of the solution \u2014\u00a0when actually they are part of the problem,”\u00a0\u00a0said Brandalism’s\u00a0Joe Elan in a statement.\u00a0“We are taking their spaces back because we want to\u00a0challenge the role advertising plays in promoting unsustainable consumerism.”<\/p>\n

https:\/\/twitter.com\/BrandalismUK\/status\/671325124155613184\/photo\/1?ref_src=twsrc^tfw<\/a><\/strong><\/p>\n

\"(Brandalism\/Vinz<\/a>

(Brandalism\/Vinz Feel Free)<\/p><\/div>\n

\"<\/a>

(Brandalism\/Eye Saw)<\/p><\/div>\n

\"<\/a>

(Brandalism\/NoName)<\/p><\/div>\n

While most of the ads pictured online are meant to mock\u00a0“corporate villains,” some of the artists lambasted world leaders as well.<\/p>\n

U.S. President Barack Obama, British Prime Minister David Cameron,\u00a0Japanese\u00a0Prime Minister Shinzo Abe,\u00a0French President Fran\u00e7ois\u00a0Hollande and\u00a0British Finance Minister\u00a0George Osborne were among the\u00a0representatives from more than 150\u00a0nations at the summit’s opening this week.<\/p>\n

They, along with a handful of other politicians, were all featured in Brandalism’s\u00a0campaign.<\/p>\n

\"(Brandalism\/Bill<\/a>

(Brandalism\/Bill Posters)<\/p><\/div>\n

\"(Brandalism\/Bill<\/a>

(Brandalism\/Bill Posters)<\/p><\/div>\n

\"(Brandalism\/Bill<\/a>

(Brandalism\/Bill Posters)<\/p><\/div>\n

\"(Brandalism\/Eub\u00e9<\/a>

(Brandalism\/Eub\u00e9 \/\/ KC)<\/p><\/div>\n

\"(Brandalism\/Bill<\/a>

(Brandalism\/Bill Posters)<\/p><\/div>\n

“The multinationals responsible for climate change can keep greenwashing their destructive business models, but the communities directly impacted by them are silenced,” wrote Bill Posters from Brandalism of the campaign, referring to\u00a0the French government’s decision to ban public demonstrations<\/a> in Paris following the\u00a0Nov. 13\u00a0attacks.<\/p>\n

“It’s now more important than ever to call out their lies and speak truth to power,” Posters continued. “We call on people to take to the streets during the COP21 to confront the fossil fuel industry. We cannot leave the climate talks in the hands of politicians and corporate lobbyists who created this mess in the first place.”<\/p>\n

The United Nations conference on climate change continues in Paris<\/a>\u00a0until Dec. 11.<\/p>\n

Go to Original \u2013 cbc.ca<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

‘Brandalism’ group covers Paris in satirical outdoor ads for the climate summit’s corporate sponsors.<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[61],"tags":[],"class_list":["post-67317","post","type-post","status-publish","format-standard","hentry","category-environment"],"_links":{"self":[{"href":"https:\/\/www.transcend.org\/tms\/wp-json\/wp\/v2\/posts\/67317","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.transcend.org\/tms\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.transcend.org\/tms\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.transcend.org\/tms\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.transcend.org\/tms\/wp-json\/wp\/v2\/comments?post=67317"}],"version-history":[{"count":0,"href":"https:\/\/www.transcend.org\/tms\/wp-json\/wp\/v2\/posts\/67317\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.transcend.org\/tms\/wp-json\/wp\/v2\/media?parent=67317"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.transcend.org\/tms\/wp-json\/wp\/v2\/categories?post=67317"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.transcend.org\/tms\/wp-json\/wp\/v2\/tags?post=67317"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}